Send me your growth problems, no really
And get free, in-depth answers, specific to your issue.
Hi there,
Just a quick one outside the usual newsletter.
I’m trying something new, and I need your help.
I want to answer YOUR specific app growth questions in upcoming newsletters.
Not the generic “how do I grow?” kind — the real, messy, “I’m staring at this and I don’t know what to do” kind.
You’ll get my coaching expertise at no cost on your specific issue. Things like:
📸 “Here’s my paywall — what would you change?”
📉 “Our trial-to-paid is 3.2% — is that good enough or should I panic?”
🎯 “Is [this metric] a good North Star Metric for our stage?”
🔁 “Our Day 7 retention is 14% — where do I even start?”
💰 “Is this a good activation metric or am I kidding myself?”
🤔 “Should I fix onboarding or the paywall first?”
Screenshots welcome. Numbers welcome. The more specific, the better my answer.
I won’t share your private data or app name (pinky promise, your growth secrets are safe with me).
I may do a deep dive on the topic in a future newsletter, but everything stays 100% anonymous unless you say otherwise.
For example these newsletters were all based on real questions and conversations:
I also might follow up with a quick question or two if I need more context to give a useful answer, but that’s it.
Here’s how it works:
Reply to this email with your question, screenshot, or just a note like “please look at this.”
I’ll answer as many as I can
If it requires a deeper answer, I’ll turn it into a full post
Why am I doing this? Two-fold:
I’m away 26th February – 21st March, so I won’t be able to respond to questions as I usually do (finally, honeymoon time!).
The best content I’ve ever written came from real questions, not me guessing what’s useful.
Hit reply. I read and reply to every single one.
See you Thursday! I’ve got a treat for you: a full breakdown of the Meta algorithm and how it’s impacting not just your ad performance, but also your A/B tests.
Daphne